Doritos 2016 Super Bowl 50 Ad “Doritos Dogs”: A Memorable and Hilarious Commercial

Every year, the Super Bowl brings us not only a thrilling football game but also some of the most memorable and entertaining commercials. In 2016, Doritos, the popular snack brand, released an ad during Super Bowl 50 that instantly became a fan favorite. Titled “Doritos Dogs,” this commercial featured a hilarious and heartwarming story that captured the attention of millions of viewers. In this article, we will take a closer look at the “Doritos Dogs” ad, exploring its storyline, production details, and the impact it had on the audience.

The Story Behind “Doritos Dogs”

The “Doritos Dogs” ad begins with a young boy sitting on a park bench, eating a bag of Doritos. Suddenly, a pack of dogs notices his snack and starts chasing him. The boy realizes that the dogs are after his Doritos and comes up with a clever idea to control them. He throws a Dorito into the air, and the dogs, unable to resist, jump up to catch it. The boy then lures the dogs to perform various tricks, all in exchange for the delicious Doritos.

The commercial reaches its climax when a gold-plated dog statue grabs the boy’s attention. As he tosses a Dorito towards it, the statue comes to life, revealing itself as a real dog. The ad ends with the boy happily playing with his newfound furry friends, all thanks to Doritos.

The Production of “Doritos Dogs”

Behind every successful commercial lies a well-executed production process. The “Doritos Dogs” ad was no exception. Directed by the talented director Josh Taft, the commercial was shot in Los Angeles over the course of several days. The production team worked closely with animal trainers to ensure the safety and well-being of the dogs involved.

One of the standout features of this ad is the exceptional animal training. The dogs showcased in the commercial were well-trained professionals, capable of performing various tricks and actions on cue. The trainers used positive reinforcement techniques, rewarding the dogs with treats, such as Doritos, for each successful performance. This approach not only ensured the dogs’ cooperation but also created a positive and enjoyable experience for them.

The visual effects in the commercial were seamlessly integrated to bring the gold-plated dog statue to life. The use of computer-generated imagery (CGI) allowed the statue to transform into a real dog, adding an element of surprise and delight to the storyline.

The Impact of “Doritos Dogs” on the Audience

The “Doritos Dogs” ad was an instant hit with viewers, generating positive buzz across various media platforms. The commercial successfully combined humor, creativity, and heartwarming moments to create a memorable experience. Here are some of the reasons why this ad resonated so strongly with the audience:

• Humor: The comedy element was well-executed, with the dogs’ antics providing plenty of laughs. The clever use of Doritos as a motivating factor for the dogs added an extra layer of humor to the commercial.
• Heartwarming story: The bond between the boy and the dogs touched the hearts of many viewers. The ad showcased the power of shared experiences and the joy that can come from unexpected friendships.
• Memorable moments: The transformation of the gold-plated dog statue into a real dog was a surprising twist that left a lasting impression. This unexpected turn of events created a memorable moment that viewers couldn’t help but talk about.

The commercial’s success was not only measured by the positive feedback from viewers but also by its impact on Doritos’ brand awareness and sales. The ad generated significant social media buzz, with viewers sharing their love for the commercial and expressing their desire to try Doritos. The clever integration of the product into the storyline effectively showcased its appeal and positioned it as a must-have snack.

The Legacy of “Doritos Dogs”

Even years after its initial release, the “Doritos Dogs” ad continues to be remembered as one of the most memorable Super Bowl commercials. Its impact on popular culture is evident, as references to the ad can still be found in conversations and social media discussions surrounding the Super Bowl and Doritos.

The success of “Doritos Dogs” has also influenced subsequent Super Bowl ads, inspiring other brands to create similarly heartwarming and humorous commercials. This ad serves as a testament to the power of storytelling and the ability of well-crafted commercials to leave a lasting impression on viewers.

In Conclusion

The “Doritos Dogs” ad showcased during Super Bowl 50 left a lasting impression on viewers. With its clever storyline, exceptional production, and heartwarming moments, this commercial successfully captured the attention and hearts of millions. The humorous antics of the dogs, coupled with the surprise twist involving the gold-plated dog statue, made this ad a standout among the other Super Bowl commercials. Its impact on Doritos’ brand awareness and sales further solidified its success. Even years later, the “Doritos Dogs” ad continues to be remembered as a prime example of a well-executed and memorable Super Bowl commercial.

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